Digital Consent

Ever had someone post a picture of you without asking?

The aim of this animation is to encourage young people to respect others' choices and boundaries before posting online. We worked closely with our Canadian client, the BC Society of Transition Houses, to ensure the messaging was succinct and concise in order to keep the animation to under a minute. This was important for the audience, most of whom are teenagers and this will be shown in schools across Canada. The key takeaway is: Before posting, take a second to ask - is this OK to share?